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What makes this campaign so powerful is the amount of care and work the agency put into its pitch video. Just look at the animated graphics, and the beautifully shot B-roll footage and interview segments. Listen to the crisp, well-EQed voiceover audio.
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Music venue grants
As a general rule, I think comparing your work to other artists can be a pretty unhealthy practice, especially if you have a competitive mentality. But when it comes to duplicating marketing activities and online strategies, learning from them and their tests mean that you aren’t always starting from scratch.
Need help on a project, or buying a new piece of gear, or even deciphering your favorite band’s lyrics? Forums are where people go to help one another.
With overwhelmingly positive results, we’re happy to share a few testimonials of Soundfly’s Orchestration For Strings course directly from our students.
Her self-produced artist project under the same name has been described as “blissful bedroom synth pop” which she creates in her adopted home of Brooklyn, New York. With St. Vincent-worthy guitar riffs that glide over pulsing ’80s drum beats, the indie-pop powerhouse has earned rave reviews from the likes of Billboard, Village Voice, and BuzzFeed. Sulene is a composer for multiple music houses including Marmoset and Squeak E Clean, she’s endorsed by Fender and Jim Dunlop, and her solo music is published through Rough Trade Publishing. Sulene has a degree in film scoring from Berklee College of Music.
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As soon as I started to scope it out, I very quickly realized that it would be even better if I could build a tool that would allow my clients to create their own playlists — let them be in charge of their music journey.
There’s no arguing with this point. It’s science. The dot-com boom geeks who wanted you to have all the world’s music for free were clever enough to deploy basic concepts in psychoacoustics, or the study of how the brain interprets sound, in the architecture of the MP3 format. A quick-and-dirty summary of the compression processes at play includes the use of minimum audition thresholds, and simulated masking and bit/sample-rate management via the Nyquist-Shannon Theorem to discard any sonic information that doesn’t contribute meaningfully to a human’s listening experience.
Jay Z sings, “I’m the modern day Picasso, baby” and makes reference to works of modern art all over his Magna Carta Holy Grail album. The album art is a photographed 16th century Italian statue from the Metropolitan Museum of Art. It’s clear that the mission here is to align himself with these groundbreaking historical art events in order to change the conversation about music’s place in contemporary notions of art and high culture.
One of the first standalone units was the EchoSonic, an amplifier with a built-in tape loop for echo effects. It was built by Ray Butts, and it allowed guitar players to use slapback echo, which dominated 1950s rock ‘n’ roll guitar playing, on stage.
Filippo Faustini is a guitarist and producer based in London. He graduated in Modern Guitar at the Conservatoire in Frosinone (Italy) and then he completed an MA in Composition for Moving Images at City University (London). He is the guitarist and producer for the London-based alt rock/ambient band, Alice in the Cruel Sea. Filippo is also the co-founder of a recently formed music production company called Music Brewery where he works as producer and mixing engineer.